Terms of service

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TERMS AND CONDITIONS

By Aisha — by-aisha.com | Last updated: May 2026

Your statutory rights: If you are a customer in the United Kingdom, your rights under these Terms of Service are in addition to, and do not affect, your statutory rights under the Consumer Rights Act 2015, the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013, and any other applicable UK consumer protection legislation. Nothing in these Terms limits or excludes your statutory rights.

Overview

Welcome to By Aisha. The terms "we", "us" and "our" refer to Aisha, a women's fashion e-commerce brand owned and operated by Aisha, with business correspondence address at 1620 S 2nd St #1002, Gallup, NM 87301, USA. Aisha operates this store and website, including all related information, content, features, tools, products and services in order to provide you, the customer, with a curated shopping experience (the "Services"). Aisha is powered by Shopify, which enables us to provide the Services to you.

Aisha is an international e-commerce brand. Our products are fulfilled and shipped from supplier warehouses located in Asia and Europe, depending on product availability and stock location at the time of order. All prices and transactions are processed in GBP and sales are directed to customers in the United Kingdom.

Business Days: Monday to Friday, 9:00 AM to 6:00 PM (GMT)

Please read these Terms of Service carefully, as they include important information about your legal rights. By visiting, interacting with or using our Services, you agree to be bound by these Terms of Service and our Privacy Policy. If you do not agree to these Terms of Service or Privacy Policy, you should not use or access our Services.

Section 1 — Access and Account

By agreeing to these Terms of Service, you represent that you are at least the age of majority in your state or province of residence, and you have given us your consent to allow any of your minor dependents to use the Services on devices you own, purchase or manage.

To use the Services, you may be asked to provide certain information such as your email address, billing, payment, and shipping information. You represent and warrant that all information you provide is correct, current and complete and that you have all rights necessary to provide this information. You are solely responsible for maintaining the security of your account credentials and for all of your account activity.

Section 2 — Our Products

We have made every effort to provide an accurate representation of our products and services in our online store. However, please note that colours or product appearance may differ from how they appear on your screen due to the type of device you use and your device settings.

We do not warrant that the appearance or quality of any products purchased by you will meet your expectations or be the same as depicted in our online store. All descriptions of products are subject to change at any time without notice at our sole discretion. We reserve the right to discontinue any product at any time.

Section 3 — Orders

When you place an order, you are making an offer to purchase. By Aisha reserves the right to accept or decline your order for any reason at its discretion. Your order is not accepted until By Aisha confirms acceptance and processes your payment.

Please review your order carefully before submitting, as By Aisha may be unable to accommodate cancellation requests after an order is accepted. In the event that we do not accept, change, or cancel an order, we will attempt to notify you by contacting the email, billing address, and/or phone number provided at the time of the order.

Your purchases are subject to return or exchange solely in accordance with our Refund & Return Policy.

Section 4 — Prices and Billing

Prices, discounts and promotions are subject to change without notice. The price charged for a product will be the price in effect at the time the order is placed and will be set out in your order confirmation email.

All prices are displayed in GBP and are inclusive of any applicable taxes. We cover all customs and import duties on your behalf — the price you see on our website is your final price, with free shipping and no surprise charges at delivery.

You agree to provide current, complete and accurate purchase, payment and account information for all purchases. You agree to promptly update your account information so that we can complete your transactions and contact you as needed.

Section 5 — Shipping and Delivery

By Aisha offers free shipping on all orders to the United Kingdom. Our products are fulfilled and shipped from supplier warehouses in Asia and/or Europe, depending on product availability at the time of your order. Estimated delivery times are provided at checkout and in our Shipping Policy.

All delivery times are estimates only and are not guaranteed. We are not liable for delays caused by shipping carriers, customs processing, or events outside our control. Once we transfer products to the carrier, risk of loss passes to you. However, if your order is lost in transit, please contact us and we will investigate and resolve the issue.

Section 6 — Intellectual Property

Our Services, including all trademarks, brands, text, images, graphics, product reviews, video and audio, are owned by Aisha or its affiliates and are protected by copyright and other intellectual property laws. These Terms permit you to use the Services for your personal, non-commercial use only. You must not reproduce, distribute, modify, or transmit any material on the Services without our prior written consent. All rights not expressly granted herein are reserved by Aisha.

Section 7 — Optional Tools

You may be provided with access to tools offered by third parties as part of the Services, which we neither monitor nor have any control over. We provide access to such tools "as is" and "as available" without any warranties of any kind. Any use of optional tools is entirely at your own risk and discretion.

Section 8 — Third-Party Links

The Services may contain links to websites provided or operated by third parties. We are not responsible for examining or evaluating the content or accuracy of any third-party materials or websites. If you choose to access these third-party sites, you do so at your own risk. Complaints or questions regarding third-party products should be directed to the third-party.

Section 9 — Relationship with Shopify

By Aisha is powered by Shopify, which enables us to provide the Services to you. Any sales and purchases you make in our store are made directly with By Aisha. By using the Services, you acknowledge and agree that Shopify is not responsible for any aspect of any sales between you and By Aisha. You hereby expressly release Shopify and its affiliates from all claims, damages, and liabilities arising from your purchases and transactions with By Aisha.

Section 10 — Privacy Policy

All personal information we collect through the Services is subject to our Privacy Policy, available on our website. By using the Services, you acknowledge that you have read our Privacy Policy. Because the Services are hosted by Shopify, Shopify also collects and processes certain personal information. Review our Privacy Policy for more details on how we, Shopify, and our partners use your personal information.

Section 11 — Feedback

If you submit any ideas, suggestions, feedback, reviews, or other content ("Feedback"), you grant us a perpetual, worldwide, royalty-free licence to use, reproduce, modify, publish, distribute and display such Feedback in any medium for any purpose, including for commercial use. You represent and warrant that you own or have all necessary rights to all Feedback you submit, and that your Feedback will comply with these Terms. We are under no obligation to maintain your Feedback in confidence, pay compensation for it, or respond to it.

Section 12 — Errors, Inaccuracies and Omissions

Occasionally there may be information on or in the Services that contains typographical errors, inaccuracies or omissions relating to product descriptions, pricing, promotions, offers, shipping charges, transit times and availability. We reserve the right to correct any errors, inaccuracies or omissions and to change or update information or cancel orders if any information is inaccurate at any time without prior notice.

Section 13 — Prohibited Uses

You may access and use the Services for lawful purposes only. You may not access or use the Services for any unlawful or malicious purpose; to violate any applicable regulations, rules, or laws; to infringe upon intellectual property rights; to harass, abuse, harm, defame, or intimidate any person; to transmit false or misleading information; to transmit advertising or promotional material without our consent; to impersonate any other person or entity; or to engage in any conduct that restricts or inhibits anyone's use or enjoyment of the Services.

In addition, you agree not to upload viruses or malicious code; reproduce, duplicate, copy, or exploit any portion of the Services; collect or track the personal information of others; or interfere with or circumvent the security features of the Services. We reserve the right to suspend, disable, or terminate your account at any time, without notice, if we determine that you have violated any part of these Terms.

Section 14 — Termination

We may terminate this agreement or your access to the Services at any time without notice, and you will remain liable for all amounts due up to and including the date of termination. The following sections will continue to apply following any termination: Intellectual Property, Feedback, Disclaimer of Warranties, Limitation of Liability, Indemnification, Severability, Governing Law, Privacy Policy, and any other provisions that by their nature should survive termination.

Section 15 — Disclaimer of Warranties

The information presented on or through the Services is made available solely for general information purposes. Except as expressly stated by By Aisha, the Services and all products offered through the Services are provided 'as is' and 'as available' for your use, without any representation, warranties or conditions of any kind, either express or implied. We do not guarantee that your use of the Services will be uninterrupted, timely, secure or error-free.

Nothing in these Terms affects your statutory rights as a consumer under UK law, which cannot be excluded or limited by contract.

Section 16 — Limitation of Liability

To the fullest extent permitted by applicable law, in no case shall By Aisha, our partners, directors, officers, employees, affiliates, agents, contractors, service providers or licensors be liable for any injury, loss, claim, or any direct, indirect, incidental, punitive, special, or consequential damages of any kind arising from your use of any of the Services or any products procured using the Services.

Nothing in these Terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for any liability that cannot be excluded or limited under UK law.

Section 17 — Indemnification

You agree to indemnify, defend and hold harmless By Aisha, Shopify, and our affiliates, partners, officers, directors, employees, agents, contractors, licensors, and service providers from any losses, damages, liabilities or claims, including reasonable legal fees, payable to any third party due to or arising out of your breach of these Terms of Service, your violation of any law or the rights of a third party, or your access to and use of the Services.

Section 18 — Severability

In the event that any provision of these Terms of Service is determined to be unlawful, void or unenforceable, such provision shall nonetheless be enforceable to the fullest extent permitted by applicable law, and the unenforceable portion shall be deemed to be severed from these Terms of Service without affecting the validity and enforceability of any other remaining provisions.

Section 19 — Entire Agreement

These Terms of Service and any policies or operating rules posted by us on this site constitute the entire agreement and understanding between you and us and govern your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written, between you and us.

Section 20 — Governing Law

These Terms of Service shall be governed by and construed in accordance with the laws of England and Wales. By purchasing from our store, you as a UK-based customer acknowledge and agree to the non-exclusive jurisdiction of the courts of England and Wales for the resolution of any disputes arising from your use of the Service. This does not affect your rights to bring proceedings in the courts of Scotland or Northern Ireland if you are resident there.

Section 21 — Changes to Terms of Service

We reserve the right, at our sole discretion, to update, change or replace any part of these Terms of Service by posting updates and changes to our website. We will notify you of any material changes in accordance with applicable law. It is your responsibility to check our website periodically for changes. Your continued use of or access to the Services following the posting of any changes constitutes acceptance of those changes.